Stop Wasting Money: 5 Meta Ads Blunders to Avoid

01.Blunder

Targeting too broad or too narrow 

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What to do instead

What to do instead

Use lookalike audiences based on your best customers

02.Blunder

Weak or missing hook in first 3 seconds

What to do instead

Hook attention in the first line - be clear, bold, or emotional immediately

03.Blunder

Ignoring the creative fatigue

What to do instead

Refresh your ad creatives every 2-4 weeks 

04.Blunder

Weak or Misaligned ad copy

What to do instead

Match the ad message to your landing page offer

05.Blunder

Setting and forgetting the campaign

What to do instead

Monitor daily or atleast every 2-3 days